How AWS Mints Money
AWS might be the best business ever created. I break down how it works in 5 simple steps.
Amazon Web Services (AWS) is at a $74B run rate growing 37% YoY. They take the same data and charge for access, intelligence, customization, security, and more. Genius. As Jamin Ball said in April 2022:
Such an incredible business. Even with the pull back of software multiples recently I think AWS standalone would be worth >$1T. - Jamin Ball
Step 1: Setup a bunch of servers and rent space on em to businesses and governments.
![](https://media.tenor.com/RIGcLByk44IAAAAC/simple-problems-chapelle.gif)
Step 2: Take all the data people are running on your servers and charge them to do cool stuff and security stuff that you charge extra for.
![](https://media.tenor.com/UEupJ5gX368AAAAC/olan-rogers.gif)
Step 3: Invite security and data/IT etal vendors to scan that same data and charge them $$
![](https://media.tenor.com/5VLos970LaoAAAAC/come-on-everyone-simon-pryce.gif)
Step 4: Launch a native graph service that queries that same data and charge extra $$$
![](https://media.tenor.com/xnyTw87rtNwAAAAC/funny.gif)
Step 5: Launch a dizzying array of other services and make everything so complicated it would take an act of god to leave to another hyperscaler.
![](https://media.tenor.com/mimM7VXtSk8AAAAC/let-me-just-add-one-more-thing-one-more-thing.gif)
The number of AWS offerings is constantly growing, and as of September 2022, they include as many as 509 individual products and services. - Anton Vasetenkov
There may never be a business quite like it. What's crazy is that this is just the beginning.
80% of data is still in data centers. We're in early days of the cloud. - Phil Venables
AWS will likely be the driving force behind Jeff Bezos becoming the world's first trillionaire by 2026.