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Luke Tucker

Business strategy, creative marketing, community innovation. VP Marketing at Lightspin. Previously, VP Community at HackerOne. Christian, surfer, & raw fish eater. We are in the age of the hacker.

📍 Boise | San Francisco http://www.luketucker.com

Cybersecurity market trends

Quick takeaways from Palo Alto Networks' seminal 134-page PDF

Free Trial's aren't PLG

Free Trials don’t generate sales pipeline but they can accelerate it

Masterworks.io's missing piece: Community

If you're not investing in modern art, why not? Get good returns and become a part of an exclusive community.

The 1, 10, 100 Community framework and what European football clubs can teach us about power law distributed communities

To serve the whole community, bias your focus on the few.

Henk and Alexey: Eternal Partners in Tetris

AppleTV is launching their Tetris film this Friday telling the story of Henk Rogers and Alexey Pajitnov. Here is my Henk and Alexey story.

How AWS Mints Money

AWS might be the best business ever created. I break down how it works in 5 simple steps.

Lasting Impact: I made it to Intigriti's Onboarding Slides

Be yourself, be consistent. Others will take notice. Celebrate the small wins!

The Regulars: How Routine and Ritual Can Bring Happiness and Opportunities

Why you should go to your favorite restaurant more often

My top 7 security posts from the past year

At Lightspin we brought you the Top 7 Cloud Attack Paths of 2022, and in honor of that, I’ve compiled 7 posts from the (mostly 2022) infosec social media archives, some you have seen, others you probably haven’t. Here’s to doing security even better in 2023, and